Stirring the Pot: The Future is Now

As originally posted on Blandin eNews

Thanks to all who attended the broadband conference.  I have been to many such conferences both here in Minnesota and elsewhere and I have to say that this was a very good event.  Those who could not attend can check out the videos and PowerPoints listed above.

We had a great mix of community and regional leaders and tech vendors, especially many providers seeking community partners.  Noticeably absent were some of our largest providers which was their loss.  Special thanks to all of our presenters – from the pre-conference sessions to the learning stations.

For years, my presentations to community leaders were future-oriented – that broadband would be a necessity.  That the future is now.  Roberto Gallardo provided great data linking broadband availability and adoption to population and economic growth and also the inverse.  Our Minnesota case study project, led by Ann Treacy and supported by the testimony of our case study participants, demonstrates that smart economic development strategies built on a base of great broadband is enabling a clear separation between thriving and struggling rural communities.  The huge opportunity cost paid by broadband starved communities is evident as they focus on better broadband rather than marketing, workforce development, innovation and tech adoption.

My advice to those communities with great broadband: continue to partner with your providers to spur community transformation.  For those still seeking better broadband: double your efforts on network deployment, but don’t forget adoption efforts.  As people and investment increasingly choose well-connected communities, it will be increasingly hard to catch up.